“Aggressive negotiation devalues the offering of the supplier and, ultimately, of the category. If that’s your tactic you know that in the end you will find the supplier that is desperate for work and will lower the price. This means that other suppliers, who may be much more professional but who really can’t lower their prices because they are costing their services as honestly as they can, won’t stand a chance. This is a recipe for disaster and it is what sends many people out of business.” ~ Elisabetta @ Linen and Silk Blog